ABOUT US

Lucetta, as the official representative of European lighting brands, focusing on establishing and managing distribution channels in Greece & Cyprus.

Representation of International Brands

  • Serve as the official partner for global lighting companies, representing their products and interests within the Greek & Cypriot market.

Distributor Recruitment and Management

  • Identify, onboard, and maintain relationships with local distributors (retailers, wholesalers, or specialized lighting companies).
  • Facilitate direct purchases from the represented manufacturers, ensuring smooth transactions and strong partnerships.

Market Development

  • Promote the brands and products to potential distributors through marketing campaigns, product demonstrations, and industry events.
  • Help distributors understand the value proposition of the products and provide them with the necessary tools for success, such as catalogs, samples, or training.

Market Insight

  • Analyze the Greek & Cypriot market to identify trends, potential gaps, and opportunities for the brands you represent.
  • Provide feedback to manufacturers to adapt to local needs and preferences.

Our basic goal is to build a robust network of distributors in Greece & Cyprus who will directly purchase from the manufacturers, while we facilitate relationships, provide support, and grow the market presence of the represented brands.